Develop a strategic thinking marketing team focused on building integrated marketing campaigns to support long-term business growth. Applicable insight from day 1 maximising impact.
via apprenticeship levy
month programme
live workshops
The Marketing Executive Apprenticeship is a 12-month, fully funded programme for marketing professionals who want to take a more strategic step in their marketing career.
Over the apprenticeship, learners will develop the knowledge and skills to become a more strategic, commercially aware marketing professional. From day one, learners will start to take a more holistic approach to marketing activity. Across 10 practical workshops, develop skills in stakeholder and project management, budgeting and performance evaluation, as well as gaining experience of market research, brand management and corporate reputation.
Underpinned with real world examples and experiences. This isn’t just theory. Blending marketing frameworks and theories, with practical, workplace application helps learners contextualise understanding and deliver results for their organisation. Choose between a blended approach to delivery or a tailored face-to-face option for dedicated cohorts, both designed to ensure maximum impact and minimal disruption.
There is no cost to eligible employers, and at the end of it, learners come away with a recognised Level 4 Marketing Executive qualification.
This is a brand-new curriculum, built with real-world application in mind. Learning the fundamental theories of marketing to support every decision and applying the latest AI tools and software to maximise efficiency. AI without context means nothing and this programme covers AI specifically for a marketing function.
Create integrated communication strategies that keep your audience engaged throughout
Manage multiple internal and external stakeholders to take control of marketing campaigns
Interpret data and produce reports to continually improve and optimise marketing activity
Lead marketing projects from start to finish, working with internal teams and external suppliers
Understand marketing's impact on the wider organisation and how it supports business goals
Manage project portfolios and develop effective routes to market for new products
Apply marketing theory to real business objectives
Understand buyer behaviour to inform marketing decisions
Build and protect your brand's reputation
Manage relationships and improve outcomes with CRM
Create and deliver campaigns across every channel
Use technology and data to boost performance
Plan and deliver campaigns to meet objectives
Support successful product launches and distribution
Measure results and improve future activity
Apply legal, ethical and professional standards
Speak to our team — no obligation, just a conversation.
The programme runs across 10 workshops over 12 months, followed by end-point assessment.
The programme is fully funded for apprenticeship levy payers, meaning there is no direct cost to eligible employers. If your organisation does not pay the apprenticeship levy, you can still access significant funding for this programme. Speak to our team to check your organisation’s eligibility.
Learners achieve a qualification equivalent to a Level 4 Marketing Executive standard, recognised across the UK as a credible foundation qualification in digital and offline marketing practice.
This programme is suitable for professionals who are looking to start, or develop, a career in marketing.
Learners need to be in employment, and their employer needs to be eligible to access apprenticeship funding, which covers most organisations with a payroll over £3m, and many smaller ones too. Not sure if that’s you? Just give us a call and we will check in minutes.
Yes. The programme is designed for anyone new into a marketing role, or looking to develop their marketing skills. The knowledge and skills developed throughout this programme require access to marketing tools, which typically sit within a marketing function.
Yes. We offer bespoke in-house delivery for organisations wanting to run the programme with their own cohort of marketers. We’ll tailor content to your sector, culture, and strategic priorities.
You can expect to spend approximately 4-6 hours per week including live sessions, self-directed learning, and reflective practice tasks, but this will vary. Sessions are designed to be flexible around working schedules.
Absolutely, that’s exactly how it’s designed to work. Because the assessments are based on your actual job, your workplace becomes part of your learning journey. You won’t need to take time off or study into the early hours. Many of our programmes are delivered through blended learning, combining workshops, online resources, and one-to-one support, so you can fit your studies around your schedule.
Whether you want to pick up the phone and speak to us, or drop us an email, we’ll let you decide.
Learnmore Network, The Lantern, 75 Hampstead Road, London, NW1 2PL
